How to create compelling product descriptions to boost sales on Etsy

It’s hard to say for sure how many percent of buyers make their final decision based on a product description. According to Econsultancy, at least 87% will read it accurately. Of these, 20% will read it in detail and in full, and the remaining 80% will simply scan it for key features (NNGroup research). According […]

All about reviews on Etsy

It will not come as a revelation that store reviews play a key role in building a reputation, as a) form an opinion about you among potential customers;b) increase the rating on the platform and the visibility of the store in the general search results;c) are a strong marketing tool. Therefore, getting feedback on Etsy […]

How to use cross-selling to increase revenue on Amazon, Etsy, and Shopify

Как использовать кросс-продажи для увеличения дохода на Amazon, Etsy и Shopify

Do you want to increase the average check by 30%? We explain how to use cross-selling and why it should not be confused with upselling. Let’s start, as usual, from theory to practice. An unobtrusive way to sell more The main success factor for cross-selling products is that they are almost 100% likely to be […]

How to build a successful brand on Amazon, Etsy, or Shopify

How does one create a successful brand? What criteria can be used to measure its success and why is it so important?Let’s take a step-by-step look with practical instructions. Many factors affect business profitability. But when a client comes to us with a question: “Why do I have so few sales?“, the first thing we […]

How to sell on Etsy?

“Millions of buyers and billions of dollars” Etsy promises sellers. Such loud statements could be harshly criticised if it were not for the truly shocking statistics of Etsy shops. A simple example: this seller offers customised inscriptions on satin ribbons. Take a look at the number of reviews: at least 1205 people bought this product […]