How to run successful promotions and sales on Amazon, Etsy, and Shopify

Как проводить успешные акции и распродажи на Amazon, Etsy и Shopify

In this article, you’ll learn how to run a sale on Amazon and other marketplaces, why it’s important to limit your customers, and at what points in the product lifecycle promotions will be most effective. People love discounts It is an indisputable fact that customers are more loyal to a brand if they have managed […]

How to overcome seasonal fluctuations in demand on Amazon, Etsy, and Shopify

Как преодолеть сезонные колебания спроса на Amazon, Etsy и Shopify

Seasonality is a completely predictable phenomenon that has not only disadvantages (such as lower sales), but can also be used to benefit (with a properly built marketing strategy). We’ll tell you what measures exist to smooth out seasonal fluctuations in demand and how to minimize their impact on your business. Advantages of seasonality The main […]

How to create compelling product descriptions to boost sales on Etsy

It’s hard to say for sure how many percent of buyers make their final decision based on a product description. According to Econsultancy, at least 87% will read it accurately. Of these, 20% will read it in detail and in full, and the remaining 80% will simply scan it for key features (NNGroup research). According […]

All about reviews on Etsy

It will not come as a revelation that store reviews play a key role in building a reputation, as a) form an opinion about you among potential customers;b) increase the rating on the platform and the visibility of the store in the general search results;c) are a strong marketing tool. Therefore, getting feedback on Etsy […]

How to use cross-selling to increase revenue on Amazon, Etsy, and Shopify

Как использовать кросс-продажи для увеличения дохода на Amazon, Etsy и Shopify

Do you want to increase the average check by 30%? We explain how to use cross-selling and why it should not be confused with upselling. Let’s start, as usual, from theory to practice. An unobtrusive way to sell more The main success factor for cross-selling products is that they are almost 100% likely to be […]

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