How to determine the competition and demand for a particular product before selling it on Amazon, Etsy, and Shopify
One of the most common mistakes made by newcomers to e-commerce is to rely on the genius of an idea without backing up the hypothesis with real numbers. It often seems that the chosen product will “tear up” the market because of its uniqueness, but in practice, it does not win even a tiny share. […]
Selling your own products on Amazon, Etsy, and Shopify
Most online guides on marketplace trading offer to start a business without having your own production. The essence of such schemes is to buy in China and enter the market by “sticking” your logo on the product. And it is very rare to find information on how to sell your products on Amazon and other […]
How to run successful promotions and sales on Amazon, Etsy, and Shopify
In this article, you’ll learn how to run a sale on Amazon and other marketplaces, why it’s important to limit your customers, and at what points in the product lifecycle promotions will be most effective. People love discounts It is an indisputable fact that customers are more loyal to a brand if they have managed […]
How to use virtual assistants and artificial intelligence to automate your business on Amazon, Etsy, and Shopify
Virtual assistants and artificial intelligence (AI) have rapidly entered our lives and become indispensable tools for working on e-commerce platforms such as Amazon, Etsy, and Shopify. Here, we explain how to use AI to automate your business, reduce time spent on routine tasks, improve customer service, optimize processes, and increase efficiency. How to use artificial […]
How to overcome seasonal fluctuations in demand on Amazon, Etsy, and Shopify
Seasonality is a completely predictable phenomenon that has not only disadvantages (such as lower sales), but can also be used to benefit (with a properly built marketing strategy). We’ll tell you what measures exist to smooth out seasonal fluctuations in demand and how to minimize their impact on your business. Advantages of seasonality The main […]
How to use email marketing to increase sales and build customer loyalty on Amazon, Etsy, and Shopify
Who is a loyal customer? What does this factor depend on and how can you use email marketing to increase sales? Let’s figure it out together with a specialist of the Nexus digital department. What distinguishes a “simple” customer from a loyal one? A loyal customer is someone who prefers to use your brand’s products […]
How to create an attractive logo and packaging design for your brand on Amazon, Etsy, and Shopify
In this article, we’ve decided to tell you in detail how to create an attractive logo design: from finding an idea to its practical implementation. So let’s not dwell on how important the visual component plays in the success of a brand. You probably know that a logo is a key element of identity and […]
Psychology of choice: what factors influence the decision to buy on Amazon
I’d like to start by saying that the psychology of choice is a surprisingly complex process that involves many aspects of consumer behavior. However, understanding these aspects (at least at a basic level, without academic immersion in psychology) will help you create more effective marketing strategies and better understand your customers’ needs. That is why […]
Facebook
Whatsapp
Viber
Телефон